In the past, traditional copywriting involved mostly sales, marketing and advertising messages from cute jingles, cleverly-worded ads, direct mail, catchy headlines for posters, billboards, flyers to radio and TV scriptwriting, and continuity writing. While all of that still applies today, with the advent of the internet the scope of copywriting has evolved to include all the new platforms that words are required for.
It happens to us all at some point or another.
We have to write an article that requires an interview, or “get quotes.” For writers who are naturally introverted, doing an interview can cause enough anxiety to asphyxiate us. But, if you prepare well enough, doing an interview can be quite easy.
It was a beautiful, fall weekend. The sun was bright and warm but there was still a chill in the air. I grabbed my daughter and we spent the entire day out. We went to the hair salon, did a little bit of shopping, and went for a walk around the track. We even ate out.
Now I’m sure you may be thinking, “That’s nice but what does it have to do with freelancing?”
You’ve completed your best work so far and you wait with bated breath for your client to feel the enthusiasm and respond instantly with a glowing testimonial.
Seconds, minutes, hours, even days pass by as you keep checking your mail and there is no response from the client to the excellent article you wrote.
As a freelance writer, keeping organized is one of the most important lessons you have to learn.
No one is going to stand over you making sure you do your work. If you miss too many deadlines, your clients will drop you.
Establishing your freelance writing career can be a rewarding endeavor, though it doesn’t come without its own set of risks.
Freelancing jobs are typically found online and as you might already know, the internet is filled with scams.
Though not everyone uses freelancing websites such as Upwork to find their jobs, it’s important to know that scammers flock to freelance sites in hopes of being able to take advantage of those seeking employment.
As a fresh freelance writer, you’ll often hear (read) the phrases “pitch a query letter” or “submit an LOI.”
These new terms are usually in the wealth of how to articles out there, and you might come to think that the terms query letter and letter of introduction (that’s what LOI stands for, by the way) are synonymous to each other—even synonymous in the way that you don’t know what they mean.
Just to be clear, these two don’t always mean the same thing.
Imagine this:
You are browsing through a job board when you see this listing:
